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Episode 147: Product Positioning with April Dunford
UI Breakfast: UI/UX Design and Product Strategy
How to Position Your Business in a Mother Market
The method is so well explained in the book and the book is so readily available things maybe we could focus on a few moments. One of those was about understanding competitive alternatives like it's not your fellow software tools most likely right? I started with this idea like I can break positioning up into little pieces and then all solve for the pieces put it back together and that's how we get good positioning.
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