2min chapter

Climate Rising cover image

Beyond Net Zero: How Seventh Generation Plans to Achieve Real Zero Carbon

Climate Rising

CHAPTER

Why I Choose Marketing and Creative Services for Green Leaders

The UN General Secretary called this out at a meeting last fall. PR agencies might be working on one side of their portfolio for a green leader like seven generation and supporting them in advertising, she says. While at the same time working to help build out the same services for a shell or an ex-shell that is pushing out information that is confusing and dishonest about their real climate impacts.

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