Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

SaaS Content Marketing: Why Education is a Powerful Approach

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

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Observing a Customer's Problems, You Know?

Observing stuff without you being actively involved will probably lead to a lot of ignteresting discovery, right? Yes? So that's what you really want. People are not always going to a convey their thought process or how they do it. They may even miss a step sometimes when they are trying to outline it for you on but if you can actually see it and write it now and be engolfin there experience as is happening, you'll be like, ol, we can do that with two cliks instead of five. Or we can, you don't even have to use this particular sarco, we have this too. That's when you know your customer so well

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