Viral AI Marketing Example: Sixt's Horror Review Videos

In this AI marketing podcast episode, Dan Sanchez and Travis Sanchez dive into Google's rapid advancements in AI, specifically the rise of Gemini and how Google's interconnected ecosystem of tools is positioning it as a serious contender to ChatGPT. From overhauled research assistants to free app-building tools, Google is quietly stacking up powerful AI features that marketers can immediately benefit from.

My Favorite AI Tools

• Tella - https://danchez.com/tella
• High Level - https://danchez.com/highlevel
• Zencastr - https://danchez.com/podtools
• n8n - https://danchez.com/n8n

Resources Mentioned

• Google Workspace AI Updates: https://workspace.google.com/blog/product-announcements/october-workspace-drop-ai-storytelling-research-and-data-protections?utm_source=chatgpt.com
• NotebookLM Overhaul: https://blog.google
• Free Vibe Coding App: https://aistudio.google.com/vibe-code
• Social Media Examiner AI Report 2025: https://socialmediaexaminer.com/aireport2025
• LinkedIn Poll: https://www.linkedin.com/posts/digitalmarketingdan_danchez-activity-7389670370250866688-Y5nO?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAJq6gwB_q7tbdFevQk2MATQbXLntrfkInA
• Viral Car Rental Video: https://www.linkedin.com/feed/update/urn:li:activity:7389311435639746562/

Timestamps

• 00:00 - Google swings for the fences with Gemini updates
• 01:55 - Gemini outperforms ChatGPT in turning transcripts into newsletters
• 03:00 - NotebookLM gets smarter and more reliable
• 04:18 - Veo 3.1: Faster, higher-quality AI video
• 04:38 - Google launches free Vibe Coding App
• 05:53 - Google's growing ecosystem is its secret weapon
• 07:59 - Sora vs. Veo video generation showdown
• 08:57 - Google Sheets now powered by AI and web search
• 12:29 - Sponsor: High Level and the AI Automation Vault
• 14:11 - Poll results: Google AI tool usage frequency
• 15:41 - Insights from the Social Media Examiner AI Report
• 23:07 - Viral Post: Sixt turns bad reviews into AI-generated horror films