EP #108 - Caspar Coppetti: Going Up Against Nike And Adidas
Swisspreneur Show
00:00
How to Combine the Swissness With the Hunger for Internationalization?
Swiss brand is now active in a very international way, but you still seem to have to the swiss emage the swiss root. The largest markets ar the u.S., germany, japan and we hope that china will be in i indatopte very soon as well. Having four cultures helped us learn quickly how these markets workd all of them work very differently. I think the swiss, the swiss mentality and and and switon are both inspiration for what our company does. And in o dis dream big. That also comes from us, being inspired by what's on the other side too. We've been to new york at least
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