I've seen exactly the same thing with Salesforce. And they are quite good. They give you a little bit of understanding. Now, we

just mentioned those, those are the two of the leaders. There's things like sugar CRM, there's some free ones out there. You can actually use WordPress or Shopify with some plugins. And that will give you a fairly decent CRM as well. It can be problematic. Yeah. I mean, I wouldn't recommend. You can use MailChimp as

a CRM. Yeah, I wouldn't recommend using WordPress, just purely because you're storing a heck of a lot of customer data in something that's hacked a lot. Should we say I'm not saying that's there. But if you don't keep up to date with all the latest releases and update all of your plugins, that can open up data like holes. And if you get, it wants Hacks to get in, if they've got access to your full CRM, like that's, that's, that's,

that's, that's really bad. Also, the other thing we found is that you did lots of different plugins within WordPress. They all tend to use one table in the database to store the data. There's user meta. I mean, it's changed a little bit now. But what we found is when you're trying to untangle the data, there was this one table and it had tens of millions of lines in it, which was slowing down the entire system. Because every plugin is trying to stick stuff in some place that it kind of shouldn't be putting it. So I think you're better off not going down that route if you can. What you have to think about though is vendor time. So say you've gone down the route, if you're using a particular system and they suddenly go, we're doubling our costs, or we're doing a change, you need to rebuild your system, you don't go, well, no thanks. I don't want that. Because most of these are SaaS, they're software as a service, you are tied in. And the great thing is you get the latest updates, you get the upgrades automatically, you don't need to. I remember the old bad days, you'd buy a bit of software, install it in the office somewhere, and then you'd have to keep upgrading it and it would break the website and all those kind of things, so big problems. But now the problem is, if you want to move to a new system, you're going to find yourself in a situation where it's actually a bit more complicated than you like, and you kind of get tied

in.