5min chapter

How to Win podcast with Peep Laja cover image

Feedback loops and free product offerings with PandaDoc's Mikita Mikado

How to Win podcast with Peep Laja

CHAPTER

Introduction

Pandadock is an all-in-one document workflow automation platform. They launched in 2013, was valued at $1 billion in 2021 and has a projected revenue of 55 million this year. In this episode, we discuss how they used customer feedback to pivot Pandadock successfully,. Their decision to make their product free and how balancing the external opportunity and building a strong internal culture help them win.

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