Podcasts Are Just the First Step, Right?

Ben Hupspot: This is a great experiment. We don't know how this is going to go, but it could be in the next couple of years that they, they could have the largest media network on the planet because of this. And i totally get why they're doing podcast, because it's so popular and it's easy, and it's the kind of thing that makes it easy to experiment with. But honestly, when i look at it as a marketing strategy, i go, eh, e marketing podcast, ok, i get it. But, you know, i want to see it more tightly entwined in a, in a true marketing strategy in the long hall