MarTech Podcast ™ // Marketing + Technology = Business Growth cover image

Why 3rd Party Validation is 1st step to Trust -- Scott Baradell // Idea Grove

MarTech Podcast ™ // Marketing + Technology = Business Growth

00:00

The Importance of Trust in Influencer Marketing

Micro influencers are more powerful than working with one giant influencer. Getting in front of a bigger audience doesn't always mean you're going to have better results as a brand. What really matters is trusted or untrusted, and that's true for customer reviews too.

Play episode from 08:57
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app