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An Intuitive Approach to Sales With Non-Coercive Copywriting

The Twelfth House

CHAPTER

How to Build Trust and Credibility With Your Customers

When you're authentic yourself, right, you exude confidence. And that means having doubts and recognizing objections that your customers might have. Non-course of copywriting basically involves using persuasive language in a way that respects the reader's autonomy,. Their personhood, and their decision-making power.

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