
How To Get Articles Published In Major Outlets Like Entrepreneur And Fast Company With Nick Wolny
Screw The Nine To Five
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Earned Media
92% of consumers trust earned media, but only 50 % trust adds. As you are being targeted different products, often the earned media will be injected into the ad in some way. In that moment, you have this snap shot, this sub os experience where suddenly there's more credibility. You can own that placement and use it over and over and over again to create credibility and trustworthiness.
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