5min chapter

Adspend with Ash Melwani and Rabah Rahil cover image

Buckle up! 2023 is going to be a wild year of ad buying. Tony Christensen

Adspend with Ash Melwani and Rabah Rahil

CHAPTER

What Are You Doing With Your Optimizations?

AJ: We try to gauge the client when we it's a lot of like our you know onboarding process as we ask all these questions. A lot of times I'll be able to gauge so most of my clients now I know like this guy doesn't care if I upload the creative upside down and run it this client yeah they're going to lose their minds and freak out, he says. "I feel like I got like the guy that talks about his high school years because I haven't run my agency for like almost two years now"

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