Codie Sanchez started out on the traditional corporate path, working long hours and steadily rising through the ranks. But she soon noticed a pattern: the wealthiest people weren't just starting flashy tech companies—they were buying "boring businesses." Codie decided to break away from the corporate world to invest in steady, everyday businesses that others ignored, like laundromats and vending machines, building her wealth that way. In today’s episode, Hala and Codie dive into how these unglamorous businesses can be your ticket to financial freedom and why sometimes the smartest move is going against the grain.
In this episode, Hala and Codie will discuss:
(00:00) Introduction
(01:58) Wealth Myths Shattered
(05:55) The Power of Ownership
(10:59) True Entrepreneurship vs. Just Another Job
(15:14) Main Street Businesses: The Hidden Wealth Builders
(25:03) How to Prep to Buy a Business
(32:49) Creative Financing Secrets
(38:20) Where to Hunt for Business Deals
(43:00) Go Strategic or Diversify?
(47:42) Key Financials Before You Buy
(49:56) Scaling Smarter, Not Harder
(52:00) Plotting the Perfect Exit Strategy
(59:43) AI & The Future of “Boring” Business
Codie Sanchez is the founder of Contrarian Thinking and co-founder of Unconventional Acquisitions, focusing on small business acquisitions and roll-ups in the micro-PE space. She runs a holding company of service-based SMBs under $10M EBITDA, emphasizing "boring businesses." She previously led First Trust’s $1B Latin America business and held leadership roles at Goldman Sachs, State Street, and Vanguard. She started her career as an award-winning journalist and has since become a recognized investor and thought leader. She holds an MBA from Georgetown University and serves on boards like Permian Investment and Magma Partners.
Connect with Codie:
Codie’s Website: https://www.codiesanchez.com/#intro
Codie’s LinkedIn: https://www.linkedin.com/in/codiesanchez/
Codie’s Twitter: https://twitter.com/codie_sanchez
Codie’s Instagram: https://www.instagram.com/codiesanchez/
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Resources Mentioned:
Codie’s Book, Main Street Millionaire: How to Make Extraordinary Wealth Buying Ordinary Businesses: https://codiesanchez.com/book/
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