"It was wild to me that like 1% of anything that you could create could have that big of an impact on so many people," he says. "I feel emotional just talking about it now, I can see it." There are various structures for creating equity in a business such as ESOPs and fan equity. But the premise is the company is worth different amounts at different points in time,. And it doesn't have to be an exit, right?
ABOUT NATHAN BARRY
Nathan Barry is a pioneer of the creator economy. He is the founder and CEO of ConvertKit, an email marketing platform used by creators like James Clear, Tim Ferriss and Arnold Schwarzenegger. He’s also the author of Authority, an eBook that has sold over 15,000 copies worldwide since its release.
In this episode of the Elevate Podcast, Nathan Barry joins host Robert Glazer to discuss building ConvertKit, ConvertKit's unique culture and profit sharing, the creator economy and much more.
SHOW NOTES
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