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The data says your website sucks - Rachel Obstler

The Product Experience

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Are You Using Quant Data to Understand Usability Issues?

Data scientists can help with a lot, you know, they the they could help with em, again, like correlation to different business metrics that you care about. So one place to start is to just see where users are getting stuck or falling off right? And being able to have a data set that identifies that for you and will even surface it automatically is hugely helpful. Saves a lot of time, may get you to answers you would not have gotten to otherwise.

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