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3min chapter
Gerald Ashley on Uncertainty & how it impacts our decision-making
The Human Risk Podcast
The Importance of Nonlinear Networks in Innovation
Any big decision is clearly not a chess game. What we should be doing is thinking about nonlinear networks. They need to start looking at things called complex adaptive systems and complexity in general. So even just taking an idea that's deployed over here and putting it in a different context can be a fantastic piece of innovation. But equally coming up with something mind blowing and very different could also be different form of innovation. And I think this is, this is, you know, back to your point around certainty. On the one hand, there are aspects of our existence where we do need that certainty going on the road.
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