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FoA 364: Supporting Soil Health with Dr. Steve Rosenzweig and Dr. Abbey Wick [Soil Sense Crossover]

Future of Agriculture

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How to Start a Simple Outward Facing Concept for Growers

PepsiCo and Heiser Bush, King Arthur Baking, Unilever, General Mills, and Hershey are among the companies involved. The Walmart Foundation is providing a large overarching grant to create the content that we're sharing with the CCAs. And then several food and beverage companies have contributed to not only kind of starting this up, but then also the financial incentive piece that's to come.

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