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2min chapter
Greenwashing, développement durable, transition : des mots aux actes | Elisabeth Laville
TED en Français
Intro
Ce chapitre examine le phénomène du greenwashing et ses effets sur la durabilité. Les intervenants mettent en lumière l'importance de la transparence dans les initiatives écologiques pour renforcer la confiance des consommateurs.
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