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EP 490 - mPulse CPO on Driving Healthcare Innovation Through Data-Driven Engagement

Product Talk

CHAPTER

Enhancing Member Experience with Predictive Analytics

This chapter explores the development of a predictive analytics product designed to improve member experience in healthcare by utilizing AI and enriched data sets. It highlights the use of the CAPS survey for measuring satisfaction and access, and discusses the importance of continuous predictions to identify members needing assistance. Additionally, the chapter covers the role of generative AI in refining patient engagement and decision-making processes within healthcare systems.

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