070 = Speaking Profanities and Lettered Localities
A Problem Squared
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Lost in Translation: When Words Go Wrong
In this chapter, they discuss various examples of companies using slang or wordplay in their advertising campaigns, as well as instances of people trying to mimic accents and the cultural sensitivity surrounding it. They also explore different meanings of certain names in different languages and share humorous anecdotes about misunderstood phrases and product names.
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