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28min chapter
John Ourand - Puck News - Sports Media Reporter
Sports Business Radio Podcast
Elevating NBA All-Star Weekend Competitions
The chapter discusses ideas to enhance NBA All-Star weekend competitions, including the lack of significance in the celebrity basketball game, restructuring Saturday night events, and proposing new competitions involving NBA and WNBA players. Various engaging elements like a horse game, pinpoint passing, and one-on-one tournaments are explored to elevate fan interest and showcase player skills, while also addressing the declining viewership of sports leagues and potential solutions to enhance interest.
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highlights
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