
RV 71 - From Engagement to Revenue | Anthony Kennada
GTM Live
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How to Use TikTok to Break Out on LinkedIn
The first two years I posted every day. Including Saturday and Sunday. For six weeks in a row where posts would get likes and engagement for three weeks because there was no other content to fill the feed. There's an interesting sort of flywheel about getting more views from people if you have a good connection stream at the beginning. And then another one that I don't talk about enough, but you there like has to be a balance between thought leadership and driving your company's like business and narrative. It's not salesy, but it's getting them to understand some of the more deeper business things that we're doing that could help them.
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