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33: Mastering your thoughts to create more positive experiences

Build With Rob

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How to Get Through the Gatekeepers to Get a Sit Down Meeting

"Adjust that packaging, tighten up that messaging and take it to retail," he says. "I'm the gatekeeping thing is a little bit of a nuance for me, but I know we'll get through it." If you want to go direct to consumer, find someone who has experience in cell phone accessory business like Zumiz or St. Midas' sales agent; do deal with them. You can also reach out to different professionals from other industries such as music group Universal because they have similar products.

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