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How To Optimize Your Consulting Business In Uncertain Times With Sean Sheppard: Podcast #299

Consulting Success Podcast

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How to Start a Company of Your Own

New venture building is supposed to be a $1.7 trillion market by 2030. Most organizations don't do it well, and I always saw corporates having a distinct advantage in the startup ecosystem if they actually knew what to do. The playbook or what works best in that area? Well, it's relationships first. If you're not part of the organization's top two or three priorities, you're not going to get any attention. Then how do you deliver a message compelling enough and unique enough to the right place and time to get that person's attention? That's the focus,. especially in weird economic times like we have now.

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