
How to Connect With Your Audience | BigThink
The GaryVee Audio Experience
00:00
The Long Game of Brand Building and the Vaynervolume Model
This chapter explores the intricate process of brand building, comparing it to the growth of a child. It highlights the importance of long-term metrics and introduces the Vaynervolume model, which combines brand awareness with emotional storytelling for effective marketing.
Transcript
Play full episode