SEASON 3 PREMIERE! Chief Growth Officer at Emplifi, Vijay Gupta
Blindspots with Host Ryan Sorley
00:00
How to Leverage Win Loss in the Boardroom
In one of the companies I work with, the CEO very regularly used win loss analysis in their board presentations. It gives an indication of how that company was doing vis-a-vis other competition and how the customer sentiment was evolving based on what they were buying and what they were saying they want to buy. So you start to kind of not only use the win loss as information for the board, but also executional in terms of here is what we are doing and why we are doing it is because of this.
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