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Chris Case: Scientist, Author, Endurance Athlete + Founder of Alter Exploration

Choose the Hard Way

CHAPTER

Making Decisions Based on Data and Intuition

The chapter delves into the process of starting a business and the importance of making decisions based on data and intuition. It explores the concept of the first decision and the second decision, emphasizing the need for assessment and adaptation. The conversation also touches on personal growth and not sacrificing personal life for business success.

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