How to Use Branding to Make the Most Positive Changes in the World

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"Branding is allowing people to take back the power that they've always had but just didn't always know that they could control and using it more for demanding behavioral change of the corporations," he says. "So really taking the corporation in many ways out of the equation because corporations have a fiduciary responsibility to the shareholder while people have responsibilities to each other" He adds, "How do we use the tenants of branding to begin to insist on the kind of world that we want to live in Through branding?"

Embark on a journey of self-discovery and creative wisdom with renowned branding guru and author, Debbie Millman. In her latest book, Why Design Matters: Conversations with the World’s Most Creative People she curates profound insights from global creative powerhouses.

Here's what's in store:

Hear from the co-founder of the first-ever graduate program in branding and past president of Sterling Brands, who has helped shape identities for giants like Burger King and Star Wars.
Explore the interplay of design, branding, business, and life from one of Fast Company's most creative people in business.
Learn how storytelling plays a key role in both personal and professional spheres, from someone who has contributed to The New York Times and Fast Company.
Uncover the art of designing a fulfilling life of love, joy, and meaning.

This episode is a must for anyone looking to infuse creativity into their life and work. Don't miss the chance to draw inspiration from a woman who's intimately shaped the world of design. Dive in now!

You can find Debbie at: Website | Instagram | Episode Transcript

If you LOVED this episode you’ll also love the conversations we had with Milton Glaser about building a life of meaning and impact.

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