2min chapter

The Knowledge Project with Shane Parrish cover image

#154 Emily Balcetis: Setting and Achieving Goals

The Knowledge Project with Shane Parrish

CHAPTER

The Relationship Between Perception and Visual Experience

I think there's something really special about vision for the reasons that you've just articulated. We don't get the kind of feedback about our visual experience, the way we do about all the other senses. So oftentimes, we could be touching something really wonderful, like a new fabric, or trying to find the right outfit on the shelves. And then we look at the label to find out, well, what is that?

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