Marketing Made Simple cover image

#158: The Right Way to Woo Your Customers (And Keep Them Coming Back For More)

Marketing Made Simple

00:00

Building Customer Relationships Through Storytelling and Understanding Needs

Emphasizing the story brand framework to position customers as heroes and companies as guides, this chapter delves into the significance of understanding customer needs for effective digital marketing. It contrasts traditional sales tactics with strategic storytelling, underlining the importance of designing compelling sales funnels that engage customers in a narrative.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app