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E42 - Kevin Sinfield: How to inspire through your actions
The High Performance Podcast
The Role of a Director of Rugby Union
I want to come back to the Rob relationship a little bit later, but I'm also interested that you're now a director of rugby. So you've experienced being part of a culture where those bonds bind you so tightly. How do you go about nurturing those bonds for that next generation that have to play now? Yeah, that's tough. And it's been a real balance in that because you absolutely want them all to feel it. You know, social media has such a huge impact on our young players. Are we able to use the best of it to make sure that actually when these guys finish playing in 10, 15, 20 years time, the memories and the friendships are the things
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