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Humanized Digital Engagement Propels Growth in Banking

Banking Transformed with Jim Marous

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Coconut - Value Transfer for Amazon?

Jim Boulden: "We want it to be the way the customer wants it, but more importantly, we want the process to be as simple as possible" He says Amazon's value transfer is they know me so well that they're going to engage and provide easy tools. The company spends a lot of time thinking about the UX - does this person need to push this button or can we serve this up? How do we make it so that technology is working for the humans?

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