The Best One Yet cover image

🥶 “Bitcoin Blizzard” — Coinbase’s bankruptcy scare. The RealReal’s re-Gucci. Baby Formula’s shelfless-ness.

The Best One Yet

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Coinbase's Chill and The Rise of Resale

This chapter explores Coinbase's struggles in a tough crypto market while reflecting on the legacy of the iPod as Apple phases it out. It also discusses The RealReal's success in luxury resale during economic downturns, highlighting changing consumer preferences.

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