Are You a Copy Guru or a Marketing Guru?

Sally Kohn: You saw something happening on Twitter and you were like, well, maybe I can do that on LinkedIn. She says she started learning about how to translate knowledge into information and then attention into purchases. Kohn: It took a really long time and it was still an ongoing sort of education, if you will. The good thing about just playing around and just seeing what happens is like a lot of opportunities that would never have occurred to you just show up.