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4min chapter
This Music Publicist Has Upended the Entire PR Model
The New Music Business with Ari Herstand
The Evolution of Spotify
"I like quotes. I'm not a Buddhism, but there are certain things that I like about it," the publicist says. "Change is never painful. Only resistance to change is painful." The conversation has moved so far from what's trending on hype machine and oh my gosh, who's getting these, you know, articles written up about them", she adds. 'What’s the trending song on TikTok? What is the viral TikTok song?' asks singer-songwriter/producer Justin Timberlake in an interview with iReport.
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