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#46: Fix Your Marketing with One Assessment

Marketing Made Simple

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The Sails Funnel

There are five sales funnel components. There's one liner, web site, lead generator, nurture emales and sales emes. The sails funnel involves a really strong elevator pitch that you can use to answer the question. Every relationship goes through three paces: an enlightenment phase, an commitmentphase and a curiosity phase. And if you are missing one of these pieces in your marketing, then your marketing is not performing at the level it could be.

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