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#626 - Richard Shotton - 8 Psychology Hacks Behind The World’s Biggest Businesses
Modern Wisdom
The Evolution of Softness Bias
It seems like embedded in our psychology is a way that we react to the local ecology. We have some kind of softness bias toward people that are lower down the totem pole. I'm trying to work out why this effect would exist. Fairness makes a lot of sense, it's reciprocal altruism. It's not being taken for a ride.We can see how that would be adaptive. Having, I don't know, this pushback against a tyrannical leader almost,. even if the tyrannical leader happens to be a badly worded poster or a poor email.
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