Master to Scale Is a Weight What Original

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Saju has been striving for alignment of his mission and his product. The mission has sustained Saju through pivots and false starts, but now it is aligned with Noom's weight loss product. That mission is also sustaining new products and opportunities like Noom Mood which helps users manage stress and anxiety. By choosing mission over product every time, Saju is now in a position to scale multiple products and his company.

For truly sustainable long-term growth, you must prioritize your mission over your product — even if that means letting your product go. Noom founder and CEO Saeju Jeong has repeatedly turned his back on successful products in the name of his mission to help as many people as possible live healthier lives. In this episode, Saeju brings to life many of these make-or-break moments, and how his dedication to mission has driven his scale journey.

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