17min chapter

The Higher Standard cover image

These Are The Influencers You Can't Trust

The Higher Standard

CHAPTER

Illusions of Influence: The Dark Side of Social Media Fame

This chapter explores the problematic behavior of social media influencers, focusing on those who attract followers through outrageous claims and manipulative tactics. It critically examines the deceptive nature of influencer marketing, highlighting scams and superficial representations of success that mislead audiences. The discussion also emphasizes the importance of discernment in navigating the influencer landscape and the ethical implications of their strategies.

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