3min chapter

The Sweaty Startup cover image

#42 How to get over "analysis paralysis" and actually start something

The Sweaty Startup

CHAPTER

Getting Started Now Is the Best Time to Plant a Tree

The opportunity cost of spending all this time researching is massive. Every dollar that you put into your bus now will be worth two dollars next year, and four dollars the year after that. And if you don't get started now, you are wasting time. It takes just a few days of focused work to get my bu my a goble, my business location, a logo, a web site and an essential set of tools set up so that customers can find you. Successful entrapeuvrs are really good at understanding value. They're god at seeing beyond the bank account. This is so, so critical in the early days.

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