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20 Ways to Promote Your Book During the Holiday Season  

Novel Marketing

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The 16th Strategy Is Employee Gift Baskets

You could host a Christmas party or a candle tide party with your fans on Zoom. And invite your email subscribers to hang out and have a good time. For best results, I wouldn't make this a big, like, promotional thing. It's about building goodwill and enjoying the festive season. The 16th strategy is company gift baskets. Remember, books make great gifts.

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