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Reid Hoffman | Investing in Vices & Virtues

Greymatter

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The Need for Strong Leaders in a Platform Structure

In the web 2.0 era, the reigning ethos was to minimize rules and gatekeeping of any kind. A charismatic leader who encourages users to embrace pride or wrath with no attempt to transform these impulses into positive behaviors can do a lot of damage fast. LinkedIn's publishing platform now enables all our members to freely post long-form content that any other LinkedIn user can read. But when we first unveiled the publishing platform in October 2012, only 150 hand-picked business leaders, journalists, politicians, and other noteworthy individuals could post on it.

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