Tips for Building the Best B2B Marketing and Sales Tech Stack in 2022 - Thomas Armitage
Tech Marketing Trends
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B2B - What Tools Should You Use?
CRM is the first one that comes to mind and a lot of companies are using either Salesforce or HubSpot, those are the big boys on the block. Marketing automation, HubSpot, active campaign, part-off tend to go hand in hand with CRM; you have marketing measurement tools. Project management, certainly very important, that's going to be a business company-wide type of tool but marketing sales absolutely needs to be embracing your project management tools.
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