How Momenta Applied Industry Principles in Its Digital Leadership Roles

Momenta is effectively a venture capital company in that we invest in digital industry startups. We find that the relationships with strategic says B.S.V. and Backer would be considered is really valuable, many times underrated. So you were very forward looking in reaching out directly to these companies. And it was about also applying the digital strategy not as a separate entity to the corporate organization. It was always about making the whole organization becoming more digital.