
305. What’s the Value of Data? (ft. Salomé Viljoen)
This Machine Kills
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Exploring the Value of Social Data
The chapter delves into the concept of social data and its relationship to value creation. It discusses how data about people is used to inform various activities and explores the business strategies employed by companies to convert social data into monetary value. The chapter also highlights the tactics used by companies like Amazon to manipulate the exchange environment and extract more profit from consumers.
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