Spotify’s Road to $100B and Profitability
Trapital
Spotify's Strategic Evolution
This chapter explores Spotify's reliance on its free tier to attract users while considering the possible drawbacks of removing free services. It also discusses the company’s podcasting strategy, the impact of recent acquisitions, and competing interests in the music and audiobook sectors. Lastly, the chapter addresses Spotify's innovative monetization approaches and the challenges of fostering relationships with super fans amidst a competitive landscape with platforms like YouTube.
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