Ep 95: UGC Yeah You Know ME
DTC Podcast
00:00
Aot Li Lot of Work Behind the Seas
A lot of people underestimate that it like, oh, i'll get a couple of idios from a couple of creators and i'm good to go. It's really like wool test on account scale. We'll be testing, you 30 to 50 creatives every single week that are all u g c focused. And the ideal outcome too, is that we are creating long term relationships between these brands and these creators. That takes so much nurturing, like so much testing of different people to find the right ones.
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