Betting on the Big Game

This chapter explores the rapid rise of sports betting in America, particularly during the Super Bowl, where a staggering $23.1 billion is expected to be wagered. It examines the cultural shifts that have turned betting into a vital part of the sports experience, reflecting broader societal trends and the impact on personal identity and work values. Additionally, it discusses the evolving perceptions of faith and social issues within the NFL, encapsulated in the contrasting cultural responses to the Super Bowl halftime show.