AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
What startups can learn from enterprise corporate messaging — Sara Varni’s lessons from Salesforce & Twilio
In Depth
What Does Great Enterprise Marketing Look Like?
3min Snip
00:00
Summary
Transcript
Episode notes
Some of the best enterprise marketing you see on the market actually looks a lot more like consumer. There's a heavy focus on how you make someone feel and how you get to the crux of your message as quickly as possible. Glossier was in the news a lot lately because of all the girl boss press. That might have been my first entry point into the brand. And there's a lot that you could think about from an enterprise context.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode