How to Partner Up With a Loss Leader

A lot of that starts at conferences, just like the one we're at now. You know, even Buzzsprout who were recording at their booth right now, they're awesome. And it's a very organic, natural kind of thing. Other times I see a product and it's like, this is exactly what I need. But I don't jump at that very moment to then recommend it. A lot of times they offer it for free because they want me to go through it. Sometimes I'll pay and I'll just go through it like I'm supposed to and just see if it works or not. And if it is, then I'll talk to that person. Again,